03 August 2012

OLYMPICS...

...MEANS TIME FOR ACTION!














The work of the Mexican architect Pedro Ramirez Vasquez for the Olympics in Mexico 1968 encompassed from the olympic village down to the font and branding. The identity of the line patterns seen above goes back to the patters and colours used by the indigenous people of the western Mexican state named Nayarit. Such patters have also attracted cartographers and graphic designers in "figure ground". 

Well done México - gold in football at the London Olympics 2012. Other sports seem just to be irrelevant to your nature... OK, besides the Acapulco divers! 


Above left: My first public run - Guadalajara, Mexico 1993
Above right: My last full marathon - Nottingham, England 1998 


Guillermo Aranda-Mena©2012